This example shows a typical paid advertising project for a local service business, such as a clinic, law firm or home services company, that wants a steady flow of enquiries instead of relying on referrals.
We set up conversion tracking, build Google Search and Meta campaigns around the services that bring the most profit, and send traffic to focused landing pages instead of the home page.
Many small businesses have tried ads before, spent money and could not tell which clicks turned into customers, because calls and form submissions were never tracked.
We start with an audit of past campaigns and competitors, set up call and form tracking in Google Analytics 4, and write a 90-day plan with a budget and a target cost per lead for each channel.
Campaigns launch with tested landing pages and clear offers. Each month we review search terms, pause what does not convert, move budget to what does and send a plain-English report on leads, cost per lead and next steps.
Ad campaign
Digital Marketing
Local service businesses
From $799 / month
First leads within weeks
Tell us what you need and we reply within one business day.
Got a project in mind?
A free 30-minute call and a written plan with a fixed quote.
Branding, websites, marketing and AI for small businesses, planned and built by one team.
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